Edward Mcguinness, BACP

Edward Mcguinness is a UK-based counsellor with three years of professional experience. He meets people where they are and focuses on practical conversation that helps them move forward. He aims to treat everyone with respect, sensitivity and compassion.

He has supported people dealing with stress and anxiety, low mood and depression, and issues around self-esteem and motivation. He also provides help for trauma and abuse, intimacy-related worries, addictions, and concerns linked to identity including LGBT matters. Additional areas he works with include grief, career strain, ADHD and coping with major life changes.

Edward uses a selection of therapeutic approaches to suit different needs. These include Acceptance and Commitment Therapy, Cognitive Behavioural Therapy, Dialectical Behaviour Therapy, Emotionally-Focused Therapy and Client-Centred Therapy. He adapts conversation style and techniques to fit each person rather than applying a single template.

He has experience working with employee assistance programmes and similar provider services, which informs a practical, results-oriented way of working. Sessions are tailored, and he and the client agree goals and steps together. The process is collaborative and paced to each person’s comfort.

To begin, a prospective client completes a short matching questionnaire and then schedules sessions according to the available times. Fees vary by location and therapist availability and use a subscription model that can be cancelled at any time.

How his approaches translate to online counselling

Acceptance and Commitment Therapy (ACT) helps people notice difficult thoughts and feelings while focusing on what matters to them. It supports people who feel stuck by encouraging values-based action rather than getting caught up in unhelpful thoughts. Cognitive Behavioural Therapy (CBT) looks at how thoughts, feelings and behaviours interact and uses practical techniques to shift unhelpful patterns; it is often used for anxiety, low mood and stress. Client-Centred Therapy places the person at the heart of the work and relies on attentive listening, empathy and the client’s own pace to guide change.

Finding the right approach is part of the work. Edward will discuss different ways of working and help decide which methods fit a person’s goals and preferences. This is a collaborative conversation and plans can be adjusted as progress unfolds.

Online therapy can make it easier to fit sessions into a busy week and to maintain continuity when life is changing. It can reduce travel time and help people use shorter check-ins when needed or choose options that work around work and family commitments. Please confirm the exact session formats offered before booking, as these are not detailed in the biography.